Market Research Analyst

Gather information to determine potential sales of our proprietary software VisiLoanReview, in the mortgage and title insurance industry, as well as potential sales of our other proprietary software solutions; gather data on competitors and analyze their prices, sales and method of marketing and distribution; collect and analyze data on the mortgage and title industry’s preferences, needs and purchasing habits to identify potential markets and factors affecting their software demands; monitor mortgage, banking, and title industries’ statistics and follow trends in trade literature; measure the effectiveness of marketing, advertising, and communications programs and strategies; forecast and track marketing and sales trends; prepare reports of findings, illustrating data graphically and translating complex findings into written text.

This position requires at least a bachelor’s degree in market research, statistics, business administration or a related field. An MBA is helpful. Also required is some background or knowledge of the mortgage, banking and title insurance industries, and coursework in statistics, quantitative analysis and marketing.

Location: 
Cranbury, NJ
Academic Qualification(s): 
Bachelor’s Degree in Market Research
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