Delivering a Personalized eCommerce Experience

KUIU
Services
Content and brand strategy
Design, development, and rollout of eCommerce site and mobile app
User experience and visual design
SEO and SEM services
Post-implementation maintenance and support
Platform
Salesforce Commerce Cloud (Demandware), CyberSource, AvaTax, Google Analytics.
Region
North America
Industry
High-end Apparel Retail

Visionet implemented a complete eCommerce, reporting, and analytics solution that simplified the management of KUIU’s product catalog, merchandising, marketing, promotions, inventory, orders, and user experience.

Challenges

KUIU is a specialty manufacturer dedicated to providing mountain hunters the most advanced clothing and equip-
ment at unbelievable prices. The uncompromising quality of their products led to an explosion in demand that their existing eCommerce infrastructure wasn’t prepared for. KUIU needed a scalable solution that offered a highly personal shopping experience and helped customers explore KUIU’s product line more easily.

Solution

After a thorough analysis of KUIU’s long-term requirements, Visionet implemented a complete eCommerce solution that simplified the management of their product catalog, merchandising, marketing, promotions, inventory, orders, back orders, and user experience. Visionet facilitated better data-driven decisions by implementing detailed reporting and analytics.
Visionet has continued to support KUIU by optimizing their website with improved tools that provide a highly relevant and personalized customer experience.

Technology Stack

KUIU
KUIU

We couldn’t be happier with Visionet and we recommend them to absolutely anybody that needs to implement a new eCommerce platform or needs support for their eCommerce platform.

Jason Hairston
Founder & President KUIU

Results

  • Optimized eCommerce website

  • Personalized customer experience

  • Data-driven decision-making

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